Product Recommendations
Smart product suggestions, right inside the chat.
Shoppers rarely ask for a product by name. They describe a problem, a fit, or a use case. Flyweight's AI chatbot for Shopify turns those messages into relevant product suggestions right inside the conversation, with rich previews and one-tap shopping actions. It feels like a personal shopper built into your support.
Why In-Chat Recommendations Matter
When someone is browsing, every extra click between curiosity and checkout can cost you the sale. Search bars and collection pages make the customer do the work. Recommendations in chat do that work for them. A shopper asks for "something warm for hiking in autumn" and gets relevant products back in seconds, without leaving the conversation.
That speed matters for two metrics every merchant watches. Helping customers find the right products faster can raise average order value (AOV). The AI can surface complementary items or a better-fit variant. It can also reduce bounce, because hesitant shoppers get an answer instead of dropping off. And because recommendations show up in the same thread where customers already ask about sizing, stock, and shipping, product discovery and support become one smooth experience.
Because suggestions are grounded in your store's own data, they stay tied to what you actually sell. The AI is not relying on generic training data alone. It pulls from your real catalog to return relevant recommendations.
How It Works
The AI picks up on what the customer asks, clicks, or needs, matches that intent against your catalog, and replies with one or more relevant products in real time, right in the flow of the conversation.
Grounded in your Knowledge Graph
Recommendations run on your store's Knowledge Graph, powered by the JSON-LD and Open Graph metadata Flyweight reads from your store. That means the AI works from your actual products, prices, and content, which helps keep suggestions grounded in your data instead of making generic guesses.
Rich product previews
Each suggested product appears as a rich preview directly in the chat:
- Image, so customers can recognize the product instantly.
- Price, with multiple prices shown when a product has variants.
- Availability, so shoppers can see what's in stock before they click.
One tap to shop
From the preview, customers can open the full product page or add the item to cart directly from the chat. Fewer steps between "this looks right" and a completed order.
Benefits at a Glance
For Merchants
- Higher AOV: the AI helps shoppers find the right products and can surface relevant alternatives or add-ons.
- Less bounce: hesitant customers get answers in the conversation instead of leaving to search on their own.
- Always on: product guidance runs 24/7 alongside the rest of your support, with no extra staffing.
- AI-first pricing: you pay only for AI Interactions. Live chat and human takeover are included free, with no per-seat fees, so your team can step in on a high-value cart whenever it makes sense.
For Customers
- Faster answers: shoppers can describe what they need in plain language and see matching products in seconds.
- More confident choices: image, price, and availability are all there before they click.
- No detours: they can view a product or add it to cart without leaving the chat.
FAQ
How does the AI know which products to recommend?
It reads the customer's message, what they ask, click, or need, and matches that intent against your store's catalog through the Knowledge Graph, built from your JSON-LD and Open Graph metadata. That keeps suggestions grounded in your real products and content instead of generic guesses.
Can customers buy directly from the chat?
Yes. Each recommendation includes a rich preview with image, price, and availability, and customers can click through to the product page or add the item to cart right inside the conversation.
What happens with products that have variants?
Products with multiple variants show multiple prices in the preview, so customers can see the relevant range before they choose and click through.
Does this replace my support team?
No. Recommendations are part of an AI-first experience that handles routine product discovery, while live chat and human takeover stay included free. Your team can jump into any conversation, like a high-consideration purchase, whenever a personal touch helps.
Conclusion
Product Recommendations turn everyday support chats into conversion moments. The AI listens, uses your Knowledge Graph to stay grounded, and surfaces the right products with rich previews and one-tap shopping actions, helping raise AOV and reduce bounce. And because Flyweight is AI-first with live chat included free, you get a personal shopper in every conversation while only paying for AI Interactions. Flyweight is GDPR and EU-AI-Act compliant, so customer data is handled responsibly throughout.
